1- LG Magic Remote
• Voice Control
• Repositioned Buttons for modern use
2- Phillips Prestigo
• Controls multiple devices
• User must personalize
3- Harmony Smart Control
• App activated control
• In addition to a basic remote and a control hub for device contact
• Voice Control
• Repositioned Buttons for modern use
2- Phillips Prestigo
• Controls multiple devices
• User must personalize
3- Harmony Smart Control
• App activated control
• In addition to a basic remote and a control hub for device contact
Why pay for cable?
• Weather does not control connection
• Providers offer other services (phone, internet, home security)
• Weather does not control connection
• Providers offer other services (phone, internet, home security)
Who’s watching? User/Customer
• 99% of households own at least 1 tv
• 65% own 3+
• 67% of families watch tv while eating dinner
• 99% of households own at least 1 tv
• 65% own 3+
• 67% of families watch tv while eating dinner
Customization? What level is good vs. too much?
• Custom TV packages (Good for $$$) (Bad for expansion of knowledge)
• Custom Parental controls (Good for Children)
• REMOTES_Phillips Prestigo (earlier reference)
- connects with up to 15 other in home devices.
- requires personalization to apply pre-sets
Accessibility?
• Cable/Landline
• Internet/Wifi
• Internet/Wifi
Combining devices? TV/Phone/Tablet/Computer/Apps
• Google Chromecast
• Harmony Smart Control (presented earlier)
• Sony Internet TV
- app/online connection to tv and devices.
What is the popular content right now?
• Harmony Smart Control (presented earlier)
• Sony Internet TV
- app/online connection to tv and devices.
What is the popular content right now?
• Premium channels (HBO, SHO, etc..)
• News channels
• Internet Videos
• Informational videos
• News channels
• Internet Videos
• Informational videos
User problems/issues? What would they like to solve?
• Customizable Remotes - Too much to choose from and select
• Human Error - Lack of knowledge and set-up
• Human Error - Lack of knowledge and set-up
Creating efficiency of singular systems, instead of multiple subscriptions?
• Universal remotes & Remote control apps for smart phones (remote & phone)
• Hulu, Chromecast, Netflix, etc...
• Comcast Home (controls appliances and temperature of home)
• Hulu, Chromecast, Netflix, etc...
• Comcast Home (controls appliances and temperature of home)
What did cable offer originally how did it become successful and in every home?
• Cable offered local broadcasts and information.
• Cable offered mass marketing for companies.
- The amount of information and support made for a success.
• Cable offered mass marketing for companies.
- The amount of information and support made for a success.
What other things do people spend money on for convenience but not a necessity?
Forbes list
• Food
• Savings
• Education
• Rent
• Furniture
• Electronics
• Clothing
• Transportation
What objects live on or around your TV and cable box right now? •
• Couches (places to rest), tables (places to eat)
• Outlets, other electronics (phones, laptops), Game stations.
Forbes list
• Food
• Savings
• Education
• Rent
• Furniture
• Electronics
• Clothing
• Transportation
What objects live on or around your TV and cable box right now? •
• Couches (places to rest), tables (places to eat)
• Outlets, other electronics (phones, laptops), Game stations.







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